Boxthorn Press is the company under which I intend to publish all of my novels and books of which I am the sole author. I officially established the enterprise in April and right now, it operates solely as the publisher of my books. In the future, it will encompass other creative services and perhaps even operate to help other aspiring authors reach their publishing dreams.
Originally, Boxthorn Press was going to be a joint venture between Daniel (my husband) and me. When that was the case, Daniel chose the name “Boxthorn” to honor his Australian roots, as Boxthorn is the street on which he lived as a kid. However, even when Daniel decided not to publish independently, I kept the name. Why? Partly because I like the plant itself and the symbolism, partly because Daniel is the one who introduced me to the idea of independent publishing, and partly because I think it’s a punchy name.
The logo for my company depicts a boxthorn plant emerging from the outlines of a box. On a practical level, the logo shows what a boxthorn plant looks like. On a personal level, it symbolizes the fact that I am pushing boundaries and stretching my creative capacities with everything I do. On a reader-oriented level, the logo represents my fiction. The boxthorn plant is contradictory — it is alluring (juicy berries) with a serious/dangerous undercurrent (thorns). Likewise, as the plant extends from the box, so does my fiction extend across traditional genre borders. I don’t just write in one genre, and each of my books does not fit clearly into one genre box, either.
I hope that, as you read my fiction, you will see what I mean.
Now, I imagine some of my readers may be wondering — if you are self-publishing, why bother with creating a company? Isn’t the point that you are doing it by yourself? These are valid questions, and ones I thought myself when I first encountered author-entrepreneurs.
Here are my reasons for creating my own imprint:
- This is my career, and I take it seriously.
- Keeping my business and personal finances separate is important for my record-keeping and tax purposes.
- One day, Boxthorn Press may expand into a larger company and/or small press.
- Print-on-demand and online publishing services should not receive publisher credit for my hard work on online retailers. In other words, I want my work to show as published by my company and be easily connected to my brand.
- It’s enriching, fulfilling, and just-plain-fun to be an entrepreneur.
Thank you to everyone joining me on this ride! I appreciate your support, and I cannot wait to see how Boxthorn Press and I evolve over the years.
NOTE: My logo was designed by the brilliant Brenda Tietze, and I am ever-grateful to her for bringing my ideas to life. And yes, she will design one for you, too! (Note on the note: The fuzziness is not her doing — merely WordPress being finicky with sizing and file types.)